Location: Remote - EST or LATAM timezone

Seniority Level: Mid

Experience Required: 3+ years of experience

Language: English proficiency B+

We’re seeking a Social Content & UGC Strategist to lead social media content calendar planning, trend-driven strategy, and creator-led content development. This role partners with clients to define when and where content should run, conceptualizes high-impact social content, and manages UGC creators.

This person brings social expertise, trend awareness, strong creator management, and agency multitasking skills — especially tuned to the American market.

.What You’ll Do

Social Calendar & Strategy

● Build and own the content calendar (timing + placement) across social platforms (Instagram, TikTok, LinkedIn, etc.) aligned with client goals

● Advise clients on where and when content should go live, based on strategy and trends

● Translate client needs into executable content concepts

● Integrate trend insights into strategic content planning

Trend & Platform Expertise

● Monitor trends, platform shifts, new formats, and cultural moments — especially relevant to US audiences

● Surface opportunities for on-brand trend participation and creative experimentation UGC / Creator Management

● Define and implement UGC strategy

● Identify, source, and recruit creators aligned with brand and campaign goals

● Manage creator communication, briefing, revisions, and deliverable timelines

● Ensure content quality, compliance, and rights usage

Client Collaboration

● Present content calendar recommendations, creative ideas, and timing strategies to clients

● Act as the main strategist in content discussions with clients

● Incorporate client feedback, iterate quickly, and manage expectations

Creative Coordination

● Write creative briefs for internal teams and creators

● Provide direction and feedback to designers, editors, and talent

● Ensure final creative aligns with strategy, performance goals, and platform best practices

Qualifications

● 3+ years in social media strategy, content planning, or creative strategy

● Experience managing UGC + creators end-to-end

● Agency experience working with multiple clients at once (preferred)

● Strong experience or familiarity with the American market and cultural trends

Skills & Abilities

● Deep understanding of social platforms and trend dynamics

● Excellent strategic and creative thinking

● Strong project & creator management skills

● Confident client communication and presentation skills

● Organized, proactive, and self-driven

Language

● English: B+ level or higher (comfortable in verbal & written communication)